Great communication is a beautiful thing, especially when it leads to outdoor spaces that truly enhance your world. So why is it that communication so often breaks down with landscaping partners? Let’s examine the biggest culprits, and how we avoid those pitfalls at Focal Pointe.
Unclear Expectations
One of the most remarkable aspects of landscaping is all the possibilities—from the diversity of plants and materials to the riot of colors. But with that comes a lot of room for interpretation. A directive for a spectacular bed of pink flowers could mean baby pink to some, and fuchsia to others. That’s why it’s so important for your landscaping partner to ask the right questions and stay in lockstep with you. At Focal Pointe, we schedule regular check-ins, to ensure we’re consistently aligned with your goals and preferences. We also make it a point to discuss past issues you may have experienced with previous landscaping partners during our onboarding process to understand where others fell short. No detail is left to chance, even down to where you’d like our crew to park (yes, we ask about that, too!).
No Documentation or Contracts
Oral agreements might feel simple, but the finer points of your deal are at the mercy of both parties’ memory. A thorough, written contract, detailed estimates, and clear project plans makes it much easier for everyone to stay on the same page and stay focused on creating impactful landscaping.
Part of the reason this is so important is because of the broad team of people who will support you—from your crew to your branch’s administrative professionals behind the scenes. That’s why our Focal Pointe branch leadership, operations team, designated account manager and partnership executive all attend your introductory meeting to review your scope and service frequency in detail with you before any work begins.
Not Staying in Touch
Great landscaping partners know that to cultivate beautiful, high-quality landscaping, you first need to cultivate high quality communication with your client. This collaboration is what truly allows your vision to come to life.
For this reason, we’re passionate about communicating in the way that’s most convenient for you. If you loathe email, our account managers pick up the phone. Prefer text? We’ll message you with updates. That’s in addition to scheduled site walks, where we review work quality together. Ultimately, the focus is staying in touch, delivering timely updates, and maintaining your trust.
Lack of Professional Systems
Many smaller landscaping companies lack robust systems for scheduling, job tracking and completion, and customer relationship management. As a result, project milestones are missed, client information is lost, and quality suffers. At Focal Pointe, we invest in technology that enhances our service, like CRM systems for scheduling and follow-ups, to ensure nothing falls between the cracks. Most importantly, we only utilize solutions that enhance human connection, never to replace it.
Thoughtful communication leads to spectacular results. Not only does it foster a sense of connection, but it also turns your landscaping into a living canvas that brightens your world and enriches lives. Communication is arguably one of the most important landscaping tools we have, and when it’s used well, the results are evident.
Learn more about how Focal Pointe can help your brand by contacting us.